A Business Case for Human AI

“AI will take our jobs,” people said in the early days, when AI was praised and feared for being more capable than any human. But the opposite is true.

AI doesn’t operate unless someone feeds it instructions and refines its input as needs change or to adjust its output. Someone must check it and ultimately decide when it’s done. We need a human in the loop.

At ContentFactory1, an e-commerce agency specializing in data and content solutions, we’re just one of many service providers for retailers. What sets us apart is our belief that the expertise of the people running AI-driven systems matters far more than the systems themselves.

We call our AI-enhanced processes Human AI because they leverage the unlimited capabilities of artificial intelligence with the equally vast insight and expertise of the human brain.

For our clients and partners, Human AI allows you to solve some of today’s biggest e-commerce challenges:

• Turn unstructured data into customer-focused content.
• Get products to market quickly.
• Streamline processes to save time and money.
• Ultimately, stay competitive and support future growth.

Effective AI implementation requires high-quality data and highly trained people.
We use our 25 years of expertise to deliver AI-enhanced content companies can trust.

AI in Data Management:

Who: Product Data Team
Use Cases:

• Finding missing data
• Cleaning, classifying, and formatting large quantities of data rapidly and without error
• Verifying data to ensure it meets compliance requirements
• Automating the syndication process

AI in Content Creation:

Who: Writing Experts, Translators
Use Cases:

• Product texts
• Image optimization
• Translation

Content Factory 1 leverages 25 years of expertise and market-leading innovation to drive sales while reducing costs and saving time. Contact us today for a free trial!